US-based Pelican Products has opened its first distribution center in the Middle East in Jebel Ali Free Zone (JAFZA).
The new logistics center includes new offices which will act as Pelican’s base for its recently expanded local team.
The company said it has selected Danzas (DHL) as its third party logistics partner.
“With the new distribution center, Pelican can now store inventory in the region to optimize customer service, improve delivery times and make smaller shipments economically viable,” said Piero Marigo, EMEA Managing Director at Pelican Products.
“And, with our newly expanded sales and customer service team in place, our company is well positioned to help accellerate our customers’ business.”
“Danzas AEI Emirates LCC is known in this region of the world for its expertise in transportation, customs and entry/export documentation which of course will be of great service to our existing and new customers.’’ said Alex Spaans, Director of Supply Chain and Operations EMEA at Pelican Products.
Pelican Products is a portfolio company of Behrman Capital, a private equity investment firm based in New York and San Francisco.