ANH Refractories Europe has appointed a new international manager to drive petrochemicals sales with a core focus on Middle East markets.
Tom Gencarelli has been promoted to the North West UK operation from ANH’s Pittsburgh division in the USA.
His role as international market development manager will see him targeting the petrochemical market across the Gulf States.
ANH Refractories, which has a global turnover of $550m, recently signed a new deal to supply products to the region through long-term partner BFIM (Binzagr Factory for Insulation Materials), based in Saudi Arabia. As part of the deal major contracts were secured with customers including petrochemical giant Sabic. The company is the European arm of the ANH Refractories group headquarted in Pittsburgh, USA.
Mr Gencarelli, who joined ANH as a graduate in 2006, said: “The role at ANH Refractories Europe represents a huge opportunity for me personally and professionally. ANH has a dynamic team with big aspirations and a global focus. My role, while largely focused on the Middle East where our sales doubled in the last year driven by strong demand in Saudi Arabia, includes every global market bar the Americas. This represents a hugely exciting challenge for me. Looking forward we are actively targeting markets in Israel, Kuwait and the UAE where we are already expanding our sales.”
ANH manufactures materials used in linings for furnaces, kilns, incinerators and reactors operating at high temperatures. It provides services for many industries including aluminium, petrochemical, power, incineration, mineral and glass.
Mr Gencarelli said ANH has a number of key products designed specifically for the petrochemical industry. These include Korundal XD, a premium refractory brick capable of handling substantial loads at high temperatures. “ANH is looking to drive sales of this product in the Middle East,” he said.
